Now is your Chance to Reach out to Millions of Apple TV Users

The story of Apple TV is an interesting one. Unlike the iPhone or the iPod, it took Apple TV awhile to get its brand recognition out there. Digital media is now ubiquitous, but for a long time, personal computers and cellphones dominated accessibility for how we engaged with digital media. But in true Apple fashion, they weathered the storm and have now released the most popular streaming OS available. After the successes of Chromecast, Netflix, and other similar services, interest in media streaming increased substantially — and so did Apple TV sales by extension. One of the biggest developments Apple brings to the table is the implementation of Siri, a built-in “intelligent assistant” that enables users to speak natural language voice commands in order to operate the Apple TV and its apps.

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Siri understands what you say, knows what you mean, and even talks back. Siriis so easy to use and does so much, customers continue to find more and more ways to interact with and use the Apple TV technology. Siri can be used to search through movies and TV shows on iTunes, Netflix, HBO, Hulu, and Showtime, with more services sure to be added month by month. Siri is designed to understand when a user says. “Show me award-winning dramas” or “comedy with Tim Heidecker” or even, “Show the episode of Seinfeld with Bob Odenkirk.” If Siri can help people find the programming they want to consume, how long until “it” can be programmed to help people find the products and services they consume?

With the release of tvOS, third-party developers now have the ability to bring new experiences to the big screen through proprietary app software that advertises to consumers subtly, offering them products or services they have already proven they want through their search preferences. For publishers and businesses, tvOS allows total control over the monetization of video advertising served through the OTT device for the first time. Imagine the voice of Siri pleasantly suggesting and recommending applications based on pre-existing user profiles. If you want to extend the model of advertising your business, now is the time to develop an application for Apple TV, and the developer of the right application can help you design and implement a game-changing app that will put you in contact with customers like you never before imagined. It pays to do your research and find the right full service mobile application development companies around — before you commit to that final partnership.

At Clearbridge Mobile, a Toronto-based app development firm, there is more focus than ever before on updating pre-existing technologies to allow for optimal app delivery. By building codebases that can be leveraged to build different apps that include integration for Apple TV, the UI/UX team works with clients to implement and improve existing designs and experiences. By continuously improving development philosophies, Clearbridge Mobile, and other app developers like them, are able to deliver game-changing opportunities for businesses to connect with potential customers.

Like any new platform, it’s going to take developers some time to get a feel for the device and it’s going to take users some time to get to know what kind of apps and games they want on the device. According to many experts, however, once those two things come together, it’s likely the Apple TV will be the greatest computing platform for the living room you’ve ever seen. This offers companies a unique opportunity to integrate their brand with the unique platform on offer at Apple TV, long before the market becomes saturated.

Apple Watch Series 2 Teardown Reveals a Larger Battery and That It’s Nearly Impossible to Repair

Apple Watch Series 2 Teardown Reveals a Larger Battery and That It's Nearly Impossible to Repair

  • Apple Watch Series 2 has battery capacity of 273mAh
  • The components have been put together in a compact manner
  • Apple Watch Series 2 has GPS and a brighter display

Apple prefers to not reveal certain specifications of its products at its launch events as the performance of some of its devices cannot be judged merely by numbers. This is because optimisation plays a key role for the products made by the Cupertino-based company. However, this secrecy usually makes users even more excited about the teardown of Apple products.

After the teardown of iPhone 7 Plus, iFixit has now torn into the hardware of Apple Watch Series 2 and revealed that the smartwatch packs a battery capacity of 273mAh as compared to 205mAh offering on its predecessor.

Apple seems to have addressed the biggest qualm anyone had about the first generation Apple Watch. However, comparing the battery life of the two generations based on capacity might not be fair, as the new watch from Apple does pack extra juice with it. It is hard to say, whether the overall battery life of the watch will be able to last longer as the new version of the watch comes with GPS as well as a brighter display.

The teardown further revealed that there are no drastically unique components that have been added to the Apple Watch Series 2 but to achieve water resistance up to 50 metres, the components have been glued together in a very compact manner.

iFixit pointed out that just like last year’s edition, the new Apple Watch has been developed in such a way that “beyond battery or display, it really is going to be next to impossible to repair anything.”

 

iPhone 7 Teardown Reveals That 3.5mm Audio Jack Is Replaced by Barometric Vent

iPhone 7 Teardown Reveals That 3.5mm Audio Jack Is Replaced by Barometric Vent

  • It sports a 1960mAh battery
  • There’s a barometric vent to measure altitude more accurately
  • The iPhone 7 sports 2GB of LPDDR4 RAM

Apple is known to remain discreet on specification details in every iPhone keynote, and this year is no different. The company does not unveil RAM and battery size, and teardowns done later reveal the exact innards. After theiPhone 7 Plus, the iPhone 7 has also been ripped apart by do-it-yourself repair site iFixit to see if Apple delivers on its promises.

 

The teardown reveals that there is a 1960mAh battery housed inside the iPhone 7, which is a significant upgrade to the 1715mAh one found on the iPhone 6s. It is rated for a capacity of 7.45 Wh-a notable increase from the 6.55 Wh battery in last year’s model. According to Apple, the battery will provide up to 14 hours of 3G talk time, 14 hours of Wi-Fi internet browsing, and 10 days of standby. Also, iFixit cheekily adds that it doesn’t explode.

 

It shows that the iPhone 7 is indeed powered by the A10 Fusion APL1W24 SoC paired alongside Samsung-made 2GB module of LPDDR4 RAM. Also on board is the Qualcomm MDM9645M LTE Cat. 12 Modem – a finding that contradicts Chipworks’ teardown, hinting there might be more than variant of the smartphone. The place where the 3.5mm audio jack used to be, is now replaced by a piece of plastic sitting behind the ingress protection. This plastic sheet was also seen on the larger variant, and according to a statement by Apple to The Verge, it is a ‘barometric vent’ enabling the iPhone 7 to measure altitude more accurately. Because of the absence of the audio jack, there’s also more space for the Taptic engine to serve home button more efficiently.

The entire rundown confirms that Apple has gone to lengths to make the iPhone 7 waterproof (even the SIM tray has a rubber gasket). Display repairability is eased as the smartphone opens like a book now, exposing the screen’s innards first. iFixit also notes that damage to the phone is greatly reduced because of the water and dust proofing, but repairability also becomes a tad bit more difficult because of the ingress protection everywhere. In any case, the company gave the iPhone 7 a repairability score of 7 out of 10, just like the larger variant. Interestingly, the predecessor iPhone 6s also got the same score from iFixit last year.

 

Apple Says App Store, Other Services Resume After Three Hours

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Apple Inc said App Store, Apple Music, iTunes Store and some other services are back online, after a more than three hour outage.The company did not provide details but said only some users were affected on Tuesday.

The last time that Apple services were affected this long was in March, when iTunes and the App Store came back online after a mammoth 12-hour outage.

In checks by Reuters on several Apple sites in Asia, Europe and North and South America all issues with the services appeared resolved.

The problems seemed to have started just before 10 a.m. ET (1400 GMT), and the services resumed around 1:15 p.m. ET according to a timeline on Apple’s U.S. support page.

The problems started just before Apple’s radio station Beats 1 was supposed to reveal the nominations for MTV’s 2015 Video Music Awards.

MTV announced on Monday that the nominations would be aired exclusively on the station.

Apple Insider, a tech news blog, said the disruption was caused likely by excess traffic associated with the announcement.

“We are investigating and will update the status as more information becomes available,” Apple had said earlier on the support site.

Apple, which is scheduled to report its third-quarter results later on Tuesday, was not immediately available for comment.

Uber delivery service fails to get Apple, Starbucks onboard

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The demand economy has spawned an Uber for everything. Now Uber wants you to just simply UberEverything.

Uber, the world’s most valuable startup, wants to deliver your new iPhone or a much-needed caffeine fix. But its plan to become an on-demand, same-day delivery service has stalled after logistical nightmares scared off potential big partners, including both Apple and Starbucks.

According to The Wall Street Journal, Uber has been facing major roadblocks as it hopes to expand beyond ride-sharing and into using its urban fleet of vehicles for same-day delivery. The company is working toward creating a so-called “urban logistics fabric,” or UberEverything, where drivers can deliver food, groceries and other items across town when demand for passenger pickups is low.

For over a year, Uber has been trying to sign up major retailers to its pilot delivery program, but negotiations with Apple, Starbucks, Eat24 and GrubHub led nowhere. Last month, Apple announced that it had partnered with on-demand app Postmates for same-day delivery of products from its Apple Stores. Earlier this year, Starbucks inked a similar deal to have Postmates be its coffee delivery courier.

Why this matters: Even with Uber’s vast infrastructure, same-day deliveries are still a logistical nightmare. Retailers want to make sure their products will be protected with a robust insurance policy. Drivers need to respond to delivery requests as urgently as they would during “surge pricing.” And the company has to implement a minimum purchase price, otherwise roads will be clogged with drivers delivering $4 toothpaste across town. Uber made all these mistakes when it first launched a same-day delivery service, and it could be these early logistical oversights that might have deterred Apple and Starbucks from coming onboard the Uber program.

“I think there’s just an urban mythology out there that the app somehow changes the basic cost input of the logistics business. That’s just incorrect,” FedEx CEO Frederick W. Smith has previously said about Uber.

Uber is hungry to deliver food, even if it leads to waste

Meanwhile the WSJ is reporting that UberEats, the company’s food delivery service available only in New York City, Chicago, Los Angeles, Toronto, and Barcelona, has failed to attract a significant user base. UberEats services so few customers, in fact, that sometimes the pre-ordered food has to be thrown away at the end of the day. UberEats is practically going to waste.

Yet Uber is hell-bent on becoming an even bigger player in the emerging on-demand economy. An Uber spokesperson told the WSJ that UberEats has been well-received, and that the company is looking to expand the service to 15 other cities in the next year. It remains unclear how much food Uber is willing to literally throw in the garbage to make its “logistics fabric” take hold.

Despite these growing (rotten) pains, Uber’s investors are confident that the ambitious startup can compete against standalone delivery startups like Postmates and Instacart, as well as rival delivery offerings by big tech companies like Amazon, eBay and Google.

“There’s nobody who has as big of a real-time logistics network than Uber,” entrepreneur and one of Uber’s first investors Jason Calacanis told the WSJ. “If they can make another business line work with this infrastructure, that could transform the business.”

The WSJ is reporting that Uber, currently valued at $41 billion, is looking to raise even more money to fund this competitive drive. The new funding round would raise Uber’s valuation to a record high of $50 billion.

Anyone who’s ever ordered anything via an app—whether its Postmates, GrubHub, or Instacart—knows that same-day delivery can be a hit or miss. You either get your meal nice and warm or you have to wait for it until your stomach starts to growl. Sometimes the grocery shopper picks up strawberries with a bunch of mold on top or the delivery guy squishes your box of cupcakes sitting at the bottom of his backpack.

When it comes to same-day deliveries, speed is prioritized over care. You might get a refund for any items that were lost or forgotten, but getting your money back for something that was not delivered puts you back at square one. You still have to somehow get laundry detergent. When delivery apps screw up, it turns out that it’s actually cheaper and faster for you to have just gone the good-old DIY route.

Uber is also testing a bike courier service, as well as a moving service with U-Haul-style vans. SideCar, a competitor, is also testing same-day delivery service of hot meals, groceries, flowers, and even medicinal marijuana.